Not only does Net-A-Porter offer an assortment of interactive capabilities throughout their website they have also expanded their brand with a television platform. The television tab on the websites homepage directs the consumer to a library of videos featuring everything from designer interviews, runway shows, trend reports, and fashion flashbacks. Once again, Net-A-Porter elevates fashion through a new medium. The ability for the consumer to gain knowledge and relate to designers and celebrities increases their interest in shopping with Net-A-Porter.
NET-A-PORTER TELEVISION
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