Net-A-Porter has no trouble driving interest within the site but that does not stop them from capitalizing on other platforms to increase brand awareness. The website's blog, Fashion Fix, is a great place for their target customer to visit and gain increasing knowledge on particular products and designers. The blog offers insight from Net-A-Porter buyers and editors. Linked directly to their blog, users can easily access the company's Twitter, Facebook, YouTube, Magazine, and iPhone and iPad applications.
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